Client: Wandertrails

What they do: Experimental Travel Guide travel guide

Location: Bengaluru

Category: Branding


Wandertrails, the name leaves a tale behind. It rather says leave breadcrumbs behind and find the way to your home called “World”. A migratory bird wanders to find green pastures and no one owns a better view than them, they are diffused into that layer of the world. So we, you all need to follow their bread crumbs and diffuse ourselves to this layer of the world. So technically a migratory bird didn’t have any competitors to become the core idea for Wandertrails. When we tweaked it with ‘W’ from Wandertrails this idea was complete.